Monthly Archives: December 2015

My 50 Cents … your 50 Cents

Four years (or 7 blog posts*) ago we had a great idea … we were going to save the world 50 cents at a time. *Somehow blogging once a week did not go exactly as planned.  I don’t know if … Continue reading

Posted in 50 Cents at a Time Fund, Fundraising, non-profit | Comments Off

Does Anybody Really Know What Time it Is? (Or, How Bob Gibson’s Fastball Should Influence Your Email Marketing)

  “What is the best time to send our email?” is a question we field on a fairly regular basis.  The question brings to mind a couple baseball anecdotes, because … well, because baseball is a metaphor for everything* in … Continue reading

Posted in direct marketing, e-mail marketing | Tagged , , , , , , , | 1 Comment